We Will Write the World

We Will Write the World encourages dialogue and interactions between grown-ups and children through large-scale public art pieces.

Once Upon a Time in Germantown, billboard design by Faruq, Faysal, and Khaleel Adger. Photo by Steve Weinik.

  • location Citywide
  • Neighborhood

    Citywide

  • completion date

    December 31, 2023

About the Project 

We Will Write the World Project is centered on increasing childhood literacy by encouraging playful learning through public art, billboards and murals. This project encourages dialogue and interactions between grown-ups and children through large-scale public art pieces in the Literacy-Rich Neighborhoods of Fairhill, Germantown, Logan, and South Philadelphia.

The project integrated with the Reading Promise campaign, the nation’s most comprehensive early literacy campaign, which was designed for and with Philly families to effect Read by 4th goals which is grounded on the understanding that children who read well by 4th grade have a better chance at school and life success.

The billboards and murals are centered around five Reading Promises: Make Reading Together Our Special Time, Talk It Up, Champion Your School Success, Create With You, and Protect Your Right To Read.

Billboards 

In the first phase of We Will Write the World, community meetings explored the Reading Promises. An artist in each neighborhood worked to creatively translate insights from the process into billboard designs. The four billboard artists were: Manuela Guillen; Keisha Whatley; Andre Chaney; and Khaleel, Faruq, and Faysal Adger.

 

  • Once Upon a Time in Fairhill © 2021 City of Philadelphia Mural Arts Program / Keisha Whatley, Lehigh Avenue & Mascher Street. Photo by Steve Weinik.

  • Once Upon A Time in South Philly © 2021 City of Philadelphia Mural Arts Program / Manuela Guillen, 9th Street & Washington Avenue. Photo by Steve Weinik.

  • Once Upon A Time in Logan © 2021 City of Philadelphia Mural Arts Program / Andre Chaney, Broad Street & Belfield Avenue. Photo by Steve Weinik.

  • Once Upon A Time in Germantown © 2021 Faysal Adger, Faruq Adger, Khaleel Adger, Germantown Avenue & Washington Lane. Photo by Steve Weinik.

Youth Engagement 

In spring 2022, the second phase of the project kicked off with teaching artists adapting an art-based curriculum for a series of workshops in school and afterschool programs involving children ages 5-12. Children participating in these workshops generated stories and illustrations to inspire Storybook Mural artwork. Lead teaching artists included: Lisa Jungmin Lee, Rebecca Miller, Julia Gutman, Sabriaya Shipley, Moneek Pines-Elliott, and Dominique Tocatlian.

 

Storybook Murals 

Over the last year, mural artists were invited to produce child-friendly Storybook Murals in different locations across the four neighborhoods—maintaining continuity between them, similar to a storybook trail or story-based scavenger hunt. Mural designs use as a reference the materials generated in the spring 2022 workshops. Mural artists include: Rebecca Miller, Manuela Guillen, De’von Downes, Andre Chaney, Jihan Thomas, Khalid Dennis, and Daphne Smallwood.

Check out the new murals in-progress and completed across the city at Logan Library, Jay Cooke Elementary, Germantown ArtHaus, Julia de Burgos School, Cosmi’s Deli, Charles Santore Library!

We Will Write the World: Logan, © 2023 City of Philadelphia Mural Arts Program / Andre Chaney, Logan Library, 1333 Wagner Avenue. Photo by Steve Weinik.

In October, 2022, We Will Write the World went to the Please Touch Museum during the month of October—Mural Arts Month. The activation invited hands-on mural-making, and visitors had the opportunity to view billboard and mural artworks produced as part of the project, as well as the illustrations of young people who inspired the mural designs.

 

  • We Will Write the World pop-up exhibition dedication at the Please Touch Museum, October 13, 2022. Photo by Steve Weinik.

  • We Will Write the World pop-up exhibition dedication at the Please Touch Museum, October 13, 2022. Photo by Steve Weinik.

  • We Will Write the World pop-up exhibition dedication at the Please Touch Museum, October 13, 2022. Photo by Steve Weinik.

  • We Will Write the World pop-up exhibition dedication at the Please Touch Museum, October 13, 2022. Photo by Steve Weinik.

Each neighborhood team is made up of strong, community-based organizations and Reading Captains. These teams, along with strategists and communicators at Mighty Engine as well as local artists, are working together to develop messages and designs for the art pieces.

SOUTH PHILADELPHIA 

Reading Captains: Carolotta Stafford and Erme Maula

Community Partner: South Philly Reading Captains—all volunteers from the neighborhood—invest their time helping families connect with reading and educational resources for their young children. They are taking the lead helping to coordinate South Philadelphia’s billboard project.

Artists:
Manuela Guillén, Billboard and Mural Artist
Rebecca Miller, Mural Artist

FAIRHILL 

Reading Captain: Ciara Vargas

Community Partner: Historic Fair Hill seeks to preserve both the past and future of the Fairhill community, working to revitalize the neighborhood through school partnerships for literacy, greening, and community engagement events.

Artists:
Keisha Whatley, Billboard Artist
De’von Downes, Mural Artist

LOGAN 

Reading Captain: Dorian Harris

Community Partner: The Indochinese American Council is working to build opportunities for children, youth, and adults in the Logan community. Among the services they offer are after school and summer education programs at Jay Cooke School and St. Helena-Incarnation Catholic School. These programs include English language instruction, academic support and enrichment, literacy instruction, project-based learning, and exposure to arts and culture.

Artists:
Andre Chaney, Billboard and Mural Artist
Jihan Thomas, Mural Artist

GERMANTOWN 

Reading Captains: Ms. Cherette and Gary King

Community Partner: Founded in 1980, Mt. Airy CDC works to preserve, empower, and advance a vibrant and diverse Mt. Airy.

Artists:
Faruq Adger, Khaleel Adger Faruq Adger Faysal Adger, Billboard Artists
Khalid Dennis, Keisha Whatley, Mural Artists

Sponsor 

William Penn Foundation